Tag Archives | accountability

What is trust, and how do we relate to it?

Screen shot 2009-12-14 at 9.08.24 AMI’ve been dialoging on the topic of trust and integrity on a LinkedIn group called the Executive Reform Movement, hosted by Phillip Tanzilo.  In response to a suggestion that  we have the talent in this country to innovate and strengthen sustainable solutions, I said the following.

I don’t think it’s talent that’s missing. It’s good old fashioned values — for example, putting the good of ALL (including self, of course) as the forefront of considerations, asking, “How will this decision/product/financial strategy impact others? The world?”

To answer your original question, for me integrity and trust are not the same things. Integrity is how you go through the world, as I said before, reliably or not. And none of us is perfect! What we could be trusted to do, when we fail ourselves or someone else, is clean it up and make a new promise.

I believe that trust is generally granted to those who have integrity (to tell the truth, clean it up, take responsibility, be on time if humanly possible…), among other values.

In the broader realm, then, trust is earned, through consistent, continual behavior where evidence exists that my well-being (as a consumer, for instance, or a citizen of the world who has to breathe this air and depend on these oceans for food and eco-balance) has been considered when making that business decision, producing that product, creating that strategy.

For example, a garbage patch of plastics floats in the Pacific Ocean twice the size of Texas, killing fish and destroying our oceans. Yet we all purchase plastic bottles and throw them away. CUT IT OUT. Lots of talented people produce those bottles, which are damaging our eco-system.

At an event recently, someone brought 2 plastic-wrapped boxes of many small water bottles, and I succumbed… it’s easier… rather than say, “These pollute. Take them back. Write to the manufacturer. Buy a water filter for your sink, use glass bottles they recycle.” Shame on me, and shame on all of us, for doing what is easy rather than what is right. It puts a tiny ding in my integrity, and I trust myself less the next time… why should others trust me?… if I don’t trust myself to do the right thing…  well, I did, and do, recycle.

Taking a stand for the greater good takes something. It is so utterly human to fail ourselves and others, and so incredibly courageous to take ourselves on, to tell the truth, to make a new stand and then live from it. Not unlike dieting… we know how to honor our bodies, do we do it? If we don’t honor ourselves, why would others honor us? And the human condition beat goes on…. but we’re seriously paying for it.


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Always go back to the mission (and vision).

We have a new friend, Kim DeMotte, whom we met at a fabulous conference last month for people who want to build on their success to expand the good they can bring to the world. At a dinner, Larry and Kim struck up a conversation about corporate governance, and Kim said some things that resonated with Larry and myself.

First, you have to trust people to do a good job, and in this instance we were speaking of someone holding the job of CEO. When a CEO reports to a board, how do you govern that CEO such that they are responsible AND allow them to do their job, their way.

In this video with Kim, you can get it straight from “the horse’s mouth,” (sorry Kim, not a literal translation)… Kim is an advisor to the corporate world. He lives in St. Louis. What you should know about Kim, in addition to his comments here on corporate governance, is that he authored a book called “The Power of No” in which Kim (and contributors) illustrate just that! Get the book, it’s excellent!  I particularly appreciate Kim’s straight talk.  No muss, no fuss, just straight talk.  We could use more of that today, with a sagging low in trust of leaders in this country (and elsewhere, we don’t on the corner on that malady).

In the name of mission (and I would say some think mission is vision, so I’m including vision here also), do the right thing. Clear communication enables a whole host of positive effects. Too many wus’s won’t take a hard stand, set a clear boundary, say no. Amazingly enough, some of the most mature, noble looking men fall into the trap of being too nice, and mucking it up for everyone from the top of an organization down to the last person to feel the effects of poor leadership.

To that I say, “Cut it out!” Get Kim’s book, read Susan Scott’s “Fierce Conversations,” and go back to the mission. Whatever doesn’t fit the vision and the mission, do not tolerate.


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