Once upon a time I co-authored a book, Market Smarter not Harder. Guy Kawasaki generously provided a testimonial for that book. (Hey Guy, I still have a pre-pub copy of your Selling the Dream.) Times have changed.
Fast forward to today when I attended the San Diego Venture Group where Guy demonstrated social media, no kidding. Mesmerizing. I audio taped the entire thing, because as you know if you’re reading my blog, I am unwilling to be left in the dust in this exciting digital era. My professional focus has not been marketing for a long time, it is helping organizations’ leaders foster trust by leading with integrity and competence. I am good at that, not so good at social media, YET…..
Here for you is Guy’s presentation (disclaimer: this is raw audio) in segments by topic. Lively. Funny. Relevant. Edgy. Enjoy.
Here are the documents used in Guy’s presentation.
Great post Pamela. That was an interesting talk although, the ghost writing concept on Twitter kind of annoys me!~ Andrew
Interesting. What about that annoys you?